Gyushige opened its first restaurant in an old town of Fuchu, Tokyo in 1988.
Japan was in the midst of the bubble era in the late 80s and the trend was “the more expensive the better.”
Contrary to the trend, the founder, Masakazu Takada, strived to serve delicious beef at a reasonable price. That’s how Gyushige started.
Gyushige’s original concept was “to offer a Wagyu feast.” Wagyu was a luxury item which was rarely served at home. The founder wished for guests to enjoy delicious wagyu with their family and friends at Gyushige. Today, we continue to strive to offer such experiences at our restaurants.